Tech Powered Luxury
Oceanus: From Swimwear to Eveningwear with Founder & Designer Hannah Attallah
Episode notes
Hannah Attalah’s journey with Oceanus began with her love for fashion and hand-embroidery. After studying at the London College of Fashion and working with big names like Donna Karan and Jenny Packham, Hannah realized her true passion lays in textiles and elaborate designs. Her work with the intricacies of evening wear and the management of different hand-beading techniques ultimately led her to founding Oceanus, where she could express her love for color, texture, and craftsmanship.
Hannah Attalah is the founder of Oceanus, a London-based luxury brand that is renowned for its intricate hand-embellished swimwear and bold designs inspired by the founder’s love of fashion and textiles.
Oceanus stands out for its distinctive use of hand-beading, sustainable fabrics, and vibrant colors. The brand has achieved international recognition, being featured from the beginning in top retailers like Neiman Marcus and Revolve, while also boasting a strong celebrity following.
The growing demand for luxury swimwear, driven by sustainability, experiential luxury, and social media influence, is consolidating swimwear into a statement of status, with the market projected to reach $30.8 billion by 2032.
ABOUT
Season 5 of Tech Powered Luxury is brought to you by luxury and tech entrepreneur Ashley McDonnell. With 10 years of experience working at the crossroads of luxury and technology, Ashley carved out a career across Paris, Dublin and Geneva, working at LVMH, Dior, Google and luxury group PUIG. The podcast is also taught as a module at leading business and design schools around the world, with the goal to share insightful and actionable stories and experience from industry leaders.
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THE TECH POWERED LUXURY TEAM
Producer & Host: Ashley McDonnell
Videography: Ben O’Neill and Morgan Prudhomme
Photography: Anastasiia Redko, Anastasiia Lopushynska and Madeline Gillespie
Production Assistants: Abigail Herbert, Gemma Brennan, Tessa Haughton Lynch, Grace Slattery and Klaudia Skierska
Newsletter: Beatriz Barros
Styling: Johanna Dooley
Styling Assistants: Cian Crowe and Alison Murphy
Public Relations: Align Agency
Content Creation: Kinsman & Co