The Everyday Storyteller
By Hilary Salzman
For women with something to say, The Everyday Storyteller, hosted by Hilary Salzman, is a podcast about making your voice matter, one day at a time.
In each episode, I will share one thing you can do, write or think about to help you grow confident in your voice and create the daily habits and mindset you need to be your own everyday storyteller.
Together we'll break down the barriers that stop you from using our voice and telling your stories to achieve what you deserve in your lives, business, career and relationship.
In each episode, I will share one thing you can do, write or think about to help you grow confident in your voice and create the daily habits and mindset you need to be your own everyday storyteller.
Together we'll break down the barriers that stop you from using our voice and telling your stories to achieve what you deserve in your lives, business, career and relationship.
Latest episode
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Brand Story Masterclass : Lesson 5 - Sharing your story
This episode is the final part of my special Brand Story Masterclass dedicated to getting your brand story written once and for all and giving you the confidence and know-how to get out there and tell it. -
Brand Story Masterclass : Lesson 4 - Your values
Ok, this is simple. We, as people, look to work with others or buy from brands that share the same values. If you don't talk about your values, how will we ever know what you stand for? It sounds like a lost opportunity to me… -
Brand Story Masterclass : Lesson 3 - Your mission
If your vision is where you'd like to get to one day, your mission is what you're going to do every day to achieve it. It describes how you'll act on purpose to deliver your vision and - most importantly - imparts a whole … -
Brand Story Masterclass : Lesson 2 - Your vision
If you want to feel confident, you know where you're heading and be motivated to keep going, even on a bad day. Or if you want to feel fulfilled and understand why you get out of bed every day. If you wish to stop chasing … -
Brand Story Masterclass: Lesson 1 - Your purpose
When outdoor clothing company Patagonia say, 'we're in business to save our home planet', wow, do they mean it. They epitomise what it means to be a purpose-led brand and demonstrate it relentlessly. You may not be a multi… -
Brand Story Masterclass bonus episode. Why figuring out your brand story may be the best thing you do this year.
If you want to attract your dream clients, create an audience full of engaged, wonderful people or even land that killer job you've set your sights on, figuring out your brand story is one of THE most important things you can do. &… -
If you stand for nothing, what will you fall for?
Did you know that research shows 62% of customers actively seek out brands whose values align to theirs? There's no getting away from it. We want brands to do do better. And we only want to give… -
Going back to the beginning is valuable storytelling content.
Let me blast a common misconception out of the water. You don't need some 'I was down to my last 20p before I spotted a massive opportunity and now I'm a squillionare' tale of inception to have something inter… -
Can I help you? Yes you can but only if you tell me how.
You want to make it super easy for potential customers to know whether you can help them or not. Like instantly. Or else they're likely to look elsewhere until they find their answer. Of course this does rely on one thing. … -
Don’t wear high heels you can’t walk in when meeting a new client.
How do you go about introducing yourself and your business to the people you want to work with? HERE’S THE TRUTH: Whatever your imposter syndrome is telling you, your customers want to learn a…
