Run The Business

Episode 48: Jenny Bushell / Lake District runner


Published: 28 April 2026 at 00:15 Europe/London

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Episode notes

Jenny Bushell shares her inspiring transition from a senior education role to becoming a trail running coach, guiding individuals from couch to ultra-distance. Jenny’s outdoor passion fuels her business, and with Ant explores her focus on resilience, identity, and enjoyment of the process.

Keywords

Running, leadership, enjoyment, resilience, education, trail running, coaching.

Key Topics

  • The evolution of running: marathons, trail ultramarathons, and the Bob Graham Round
  • Building a diversified businesses
  • The importance of identity, mental resilience, and acceptance in overcoming injuries
  • How trail running techniques and mindset influence business leadership and decision-making
  • Strategies for effective coaching: personalisation, fostering enjoyment, and client relationships
  • The role of landscape and perspective in mental clarity and problem-solving
  • Advice for aspiring runners and leaders: embrace imperfection, focus on enjoyment, and define success on your own terms

Connect with Jenny Bushell:

Run The Business is presented by Anthony Gay and produced by Hywel Evans

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