The Conscious Practitioner

#66 Why Massage Therapists Keep Getting Burned By Last-Minute Cancellations


Published: 15 January 2025 at 10:00 UTC

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Episode notes

Are last-minute cancellations leaving you feeling stuck, frustrated, and questioning your ability to run a sustainable practice?

In this episode of The Conscious Practitioner, we uncover why last-minute cancellations aren’t just a logistical nightmare but a symptom of deeper challenges many massage therapists face. You’ll learn how the interplay of mindset, boundaries, and practical strategies can turn this recurring problem into an opportunity for growth and alignment.

Here’s what you’ll Learn:

  • Actionable strategies to enforce cancellation policies confidently and empathetically.
  • Insights into the role of scarcity mindset and how it fuels over-accommodation.
  • Tools to reframe boundaries as essential for your professional respect and personal peace of mind.

Ready to stop losing revenue and peace over cancellations? Tune in now to transform how you approach this common challenge and build a practice aligned with your values and goals.

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⏱ TIMESTAMPS:

00:00 Introduction: The Sting of Cancellations

00:50 Understanding the Real Issue

02:34 Personal Experience with Cancellations

04:30 Scarcity Mindset and Boundaries

06:20 Archeology and Architecture: Digging Deeper

10:44 Reframing the Problem

11:47 Practical Steps to Handle Cancellations

12:42 Handling Pushback with Confidence

16:26 Conclusion and Key Insights

For massage therapists and wellness practitioners seeking to get unstuck through purpose-driven inner work, this episode explores how wellness professionals can use self-awareness and mind-body connection to overcome burnout, create work-life balance in their wellness business, and build a conscious, holistic healers practice that serves both their wellness center clients and themselves.

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